A 16-Day Journey with UN Women
When global institutions like UN Women and the African Union Commission convene to shape the future of justice for women and girls across a continent, the stakes for documentation are incredibly high. From November 11th to November 25th, 2025, Addis Ababa became the epicenter of a historic push toward the 70th Session of the Commission on the Status of Women (CSW70).
At Eternal Media, we were honored to be selected as the primary Audiovisual partner to execute the comprehensive coverage of this 16-day journey. Managing an event of this magnitude bridging grassroots activism with high-level ministerial policy requires more than just technical skill; it requires a deep understanding of the prestige and importance these moments hold for the African continent.
A Unified Execution of Global Standards
Our execution was designed to be as seamless as the diplomacy taking place within the halls of the African Union. Covering a period that moved from the high-energy Commemorative Walk for Activism to the dense, technical atmosphere of the Pre-CSW70 Experts Meeting, our team maintained a consistent, high-standard visual language throughout.
To manage an event of this caliber, we deployed a multi-disciplinary team capable of simultaneous high-resolution photography and broadcast-quality video production. This was not merely about recording meetings; it was about capturing the momentum of change. By delivering assets in Full HD and 4K, optimized with full IPTC metadata and tailored for international web architectures, we ensured that the work done in Addis Ababa was ready for a global stage.
From Public Solidarity to Policy Precision
The hallmark of a prestigious audiovisual firm is the ability to adapt to diverse environments. Our coverage successfully navigated two very different worlds:
The Public Pulse: We captured the vibrant, collective spirit of the 16 Days of Activism walk. These images and videos were crafted to serve as powerful social advocacy tools, showing the world that the call for justice is a lived, public movement. (insert image links)
The Diplomatic Dialogue: Inside the African Union Commission, the focus shifted to the Policy Dialogue on Women’s Access to Justice and the subsequent development of the African Common Position Document. Here, our role was one of quiet, professional precision. We ensured that every keynote, every expert debate, and every ministerial decision was documented with the technical clarity required for archival and future advocacy purposes.
Quality as a Form of Advocacy
At this level of international engagement, the quality of the media produced reflects the importance of the cause. We understood that our video recaps and photographic coverage would serve as the primary tool for the African delegation as they head to CSW70 in New York in March 2026. (insert video link here)
Broadcast Excellence: Every interview and dialogue was captured with professional sound engineering, including the use of specialized lapel microphones to ensure the nuances of the policy discussions were never lost.
Archival Integrity: Our photography met the highest professional standards—300dpi, high-resolution JPEGs—ensuring that every frame, from the faces of participants to the signing of the Common Position, was preserved in stunning detail.
Strategic Editing: The final event-recap highlights were synthesized to tell a cohesive story of African leadership, incorporating logos, subtitles, and secured rights for a polished, broadcast-ready finish.
A Partner for Prestigious Global Events
Executing the 16-day coverage for UN Women has reinforced our position as a leading audiovisual firm in Addis Ababa. Our ability to manage complex logistics, coordinate with international communications associates, and deliver high-stakes content on strict deadlines is what defines the Eternal Media standard.
Not only do we exceed in organizing and documenting international events, but we also prevail in the audio production sector, delivering a multi-sensory experience that meets the highest global standards. As Africa prepares to take its Common Position to the world stage at CSW70, we are proud to have been the lens through which this historic milestone was documented.
